Vohkus | B2B Commerce

Keeping a Complex B2B Commerce Platform Moving Without Losing Technical Control

Long-term Adobe Commerce engineering across a catalogue of more than 400,000 products, complex customer pricing, integrations and continued platform change.

Vohkus operates in a B2B environment where ecommerce is connected to much more than the storefront.

Product data, customer-specific pricing, integrations and internal processes all affect whether the platform can reliably support the business. Structurell's role has evolved with that environment, from significant engineering and architectural change to senior technical oversight alongside the internal development team.

Platform context

Complexity Beyond the Storefront

400k+Products

A large B2B catalogue with significant product-data requirements.

B2B pricing

Customer and company-specific commercial logic.

Integrations

Commerce connected to wider operational and business systems.

Ongoing

Senior technical involvement as the platform and internal team continue evolving.

The Difficult Part Was Not Simply Building Ecommerce Features

The challenge

In a complex B2B environment, seemingly simple customer-facing functionality can depend on pricing, catalogue data, account structures and several surrounding systems behaving correctly together.

As platforms like this evolve, short-term solutions can gradually make future development slower and more fragile. Logic ends up duplicated, integrations take on responsibilities they were never intended to own and developers become increasingly cautious about changing important areas.

The challenge was therefore broader than delivering individual features. The platform needed technical decisions that would make continued change easier to control.

The environment

Commerce Sitting Inside a Wider B2B Operating Model

The storefront is only one part of the system. The difficult engineering sits in keeping the surrounding responsibilities clear.

Adobe Commerce

The customer-facing platform connected to wider B2B systems and processes.

  • Product Catalogue

    More than 400,000 products and the data needed to make them usable online.

  • Customer Pricing

    Company and customer-specific pricing that needs a clear and dependable source of truth.

  • Customer Accounts

    B2B account structures and behaviour beyond a standard consumer checkout.

  • Integrations

    Data movement between commerce and the surrounding operational systems.

  • Internal Development

    An internal team continuing to make changes and extend the platform.

  • Production

    A live environment where reliability and controlled change matter to the business.

Where Structurell became involved

Engineering the Difficult Parts Rather Than Owning Every Change

The relationship has covered substantial engineering while also evolving towards a model where Vohkus can retain more routine delivery internally.

01

Platform Architecture

Technical decisions around where important responsibilities should sit and how the platform should evolve.

02

Pricing Architecture

Engineering around complex B2B pricing where commercial logic needs to remain understandable and dependable.

03

Integrations

Work across the boundaries between Adobe Commerce and the wider systems supplying or consuming important data.

04

Complex Development

Senior engineering for changes where platform knowledge, architecture or technical risk makes deeper involvement worthwhile.

05

Pull Request Review

The internal team can deliver changes while Structurell provides senior review before work progresses towards production.

06

Ongoing Technical Oversight

Retain enough technical context around the platform to identify risk and support significant decisions as it continues changing.

A different delivery model

The Internal Team Does Not Need Structurell to Write Every Line of Code

Vohkus demonstrates the direction Structurell increasingly sees for long-term client relationships.

The internal team can handle more of the routine development. Structurell can take on the difficult engineering, review significant changes and retain enough senior technical context to help keep the platform moving in the right direction.

The goal is greater client capability with senior oversight around the areas where it adds real value.

How the model works

Internal Delivery With Senior Technical Oversight

Routine delivery can stay close to the business while experienced engineering remains available around higher-risk changes.

01 / 04

The Team Develops

Internal developers continue implementing routine changes and improvements.

1 of 4The last stage sets the next baseline.

Running a complex B2B platform?

Your Team Can Own More Without Losing Senior Technical Support

If you have an internal team but need experienced help around architecture, difficult engineering or ongoing technical review, Structurell can work around the capability you already have.